Getting the Best Price from a Dealer in Minutes
Dealers want your business and in today’s market, you as the buyer hold all the Aces in the pack. You cannot lose but, you do want to be sure you are getting the very best price for the car you are interested in. You can pull all kinds of stunts and use different techniques but this is one sure-fire way of getting that absolute, rock-bottom price in minutes.
Traditional negotiating techniques will run something like this – you scout around for a vehicle you are interested in, you do some price research on the internet and then you visit a short-list of dealers, maybe two or three if you are lucky enough to have the time, and probably have a test drive or two.
Then you are into doing the deal and trying to get the price reduced and the benefits maximized. This is where the car sales representative starts to gain the upper hand – they have all the training in the world and they are highly experienced negotiators. The dealers you are approaching for prices will all give you their lowest quote for your business but at the same time, they are looking to make money for themselves so how low can they actually go?
You can play one dealer off against another and try to get the price down, but that is a lot of stressful messing around and it takes a lot of time too.
Try this technique instead.
Get your quotes for the price of the new vehicle. A good dealer will call you in a day or two to follow up with the price they offered and looking for you to come in to the dealership and close the deal.
When this happens, simply tell them this – “I really want to buy the car but your quote was too high and you’re out of the running. If you want to provide another quote, I’ll certainly take a look.”
No matter how low the quote is and no matter who the dealer is, always try this – if you don’t get a call, send them an email along the same lines.
Now you wait.
You will now get another set of quotes sent to you by everyone involved. If they offered you the lowest price the first time around, they will not engage in this and will stand by their initial quote. Chances are they will all come back to you with another set of reduced prices.
Some dealers may say there is no way they are being undercut and ask for proof of the lower pricing. Stand firm – tell them that you are not playing this game, if you tell them the lowest price they simply undercut it by $100, and you have to go back to the original dealer and see if they will undercut that price by a $100 and so on – it’s a waste of your time so just come up with the best price they’ve got!
When you have the new prices, play the same game all over again – each time, dealers will drop out when new quotes are requested. When this happens, you know you’re getting that dealer’s absolute, rock-bottom price. Now review all the quotes you received and see who came up with the best deal overall – you’re guaranteed to have the very lowest price for your new car!
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